Thought I'd share a cool article on logo trends that seems to be pretty accurate ...
http://www.paperspecs.com/26426/20-logo-design-trends/
These examples will likely be passe by noon. You learn in Graphic Design 1 that the enduring quality in a logo is it's ability to be bold and telling, easily conveying a feel or message intended, while also being pleasing to the eye. Truth is, only the finest designers can achieve this.
Going forward, I predict that the trend will continue to lean toward hand-made, script fonts, and designs with more and more intricate detail so as to set them apart from other brands and services. "Branding" is only getting more and more common, as companies often have a logo for each service they offer. So one thing is for sure: Logos will be
everywhere. Let's see what the future holds ...